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THE HANOI TIMES — The Hanoi Tourism Festival is back and set to dazzle from May 30 to June 1, 2025 , at the iconic Thang Long Imperial Citadel , a UNESCO World Cultural Heritage Site in the heart of Hanoi. A glimpse of the majestic Thang Long Imperial Citadel. Photo courtesy of the historical site. This year’s festival, themed “Experience Hanoi 2025” , promises an immersive journey through the city’s rich cultural and historical tapestry. A diverse program has been meticulously crafted to showcase Hanoi’s vibrant destinations, unique products, and exceptional tourism services. Attendees can expect dedicated spaces that celebrate the city’s culinary delights, technological innovations, and a myriad of other services. The festival will also feature captivating art performances, vibrant artistic parades, and cultural exchanges that embody the spirit of Hanoi. The carefully curated activities are designed not only to entertain but also to promote Hanoi as a “Safe, Quality, Attrac...

THE HANOI TIMES — “Tieng chuong Tran Vu” (The Bell of Tran Vu) , a brand-new night tour, is set to launch in Hanoi this August. This immersive experience offers travelers a unique blend of spiritual heritage, folklore, and theatrical storytelling at Quan Thanh Temple, one of the capital’s most sacred sites. Introduced to commemorate the 64th anniversary of Ba Dinh District, the tour is a collaborative effort between the Ba Dinh People’s Committee, the Management Board of Quan Thanh Temple, researchers, and travel companies. A soft launch is planned for late May, with weekly operations commencing August 2025. Each 90-minute session will accommodate approximately 100 visitors. Quan Thanh Temple, Ba Dinh District. Photo: kinhtedothi.vn The tour highlights Hanoi’s spiritual essence, combining cultural and spiritual tourism with live re-enactments at the historic Quan Thanh Temple, also known as Tran Bac. It is one of the four ancient guardian temples of Thang Long. Inspired by the...

THE HANOI CHRONICLE — Hanoi, the charming capital city, witnessed a remarkable surge in tourism during the initial five months of 2025, playing host to 12.77 million visitors, marking a 10.9% ascent from the corresponding period in 2024. Exploring the Ancient Charm: Visitors Delve into Hanoi’s Historic Heart. Photo: Trang Yen International arrivals painted a vibrant picture, soaring to 3.16 million, signifying a substantial 20.2% year-on-year increase, with 2.23 million travelers opting for accommodation services, as per insights from the Hanoi Department of Tourism. The financial narrative is equally promising, with total revenue touching VND51.94 trillion (US$2 billion) from tourism-related activities, reflecting a healthy 14.1% climb from the previous year. Hanoi continued its magnetic allure in May 2025, captivating an estimated 2.72 million tourists, translating to a 16.9% hike compared to May 2024. Of these, international guests numbered 567,370, a 25% year-on-year upsw...

THE HANOI TIMES — Giang Dinh, a visitor from Lam Dong in Vietnam’s Central Highlands, vividly recounts her stroll through the leafy alleys of Hanoi’s Old Quarter, enticed by the lively calls of street vendors and the tantalizing aroma of bun rieu wafting from sidewalk stalls. “The Old Quarter’s vibrant street life, with its narrow lanes, bustling sounds, and enticing smells, captivated us,” she shared with The Hanoi Times during her recent two-week sojourn in the capital. “It offered a unique cultural experience that left a lasting impression.” With summer 2025 approaching, Giang’s story resonates with many Vietnamese families. An increasing number are opting for domestic travel, not merely for leisure, but as a means to forge stronger bonds, expose their children to diverse cultures, and create intergenerational memories. Hanoi in summer: A timeless and captivating destination. Photo: Bui Cong Ngoc/Chuyen cua Ha Noi Varun Grover, Country Head for Vietnam at Booking.com, aff...

THE HANOI TIMES — Approximately 200 Iranian tourists touched down in Hanoi on a VIP charter flight on March 28 , marking the first-ever direct air link between Iran and Vietnam. This historic moment paves the way for new tourism opportunities , according to the city’s Department of Tourism . Iranian tourists capture memories at Noi Bai International Airport. Photo: Hoai Nam/The Hanoi Times The Iranian tour group is all set to explore Vietnam’s key destinations until April 5 . Their itinerary includes iconic spots such as the One Pillar Pagoda , the Temple of Literature , and Hoan Kiem Lake in Hanoi, the world-famous Ha Long Bay in Quang Ninh Province, and the charming coastal city of Danang . This well-curated trip is organized by ASIA DMC . ASIA DMC has grand plans to bring nearly 1,000 more Iranian travelers to Vietnam, introducing them to the country’s breathtaking landscapes and rich cultural heritage . By tapping into new source markets , particularly in the Middl...

“Hanoi’s Ancient Quarter Comes Alive: An Immersive Cultural Experience” Immerse yourself in Hanoi’s rich cultural heritage with the “Stories of Hang Streets” live performance tour. This 30-minute immersive experience, held at the Ma May Ancient House in the heart of the Old Quarter, transports visitors back in time to discover the city’s fascinating past. Bringing History to Life A scene from ‘Story of Hanoi Streets’ – depicting a happy family in the Old Quarter. “And now, ladies and gentlemen, we invite you to watch the captivating ‘Story of Hang Streets’!” “My family has dedicated themselves to the art of traditional medicine for four generations. My father, a respected elder in his late 70s, is renowned across the city for his expertise in pulse reading and herbal remedies.” “Allow me to introduce my eldest son, the family’s first grandson. Unfortunately, he doesn’t share our passion for the traditional trade…” Step into the enchanting Ma May Ancient House on...

On the evening of September 26, the Vietnam Tourism Association, in collaboration with Golden Palm JSC. Co and Van Show, presented a captivating folk art performance, *Hon Viet* (Vietnamese Soul), at the Sol 8 Live Stage in Hanoi’s Ba Dinh district. This event not only celebrated World Tourism Day, which falls on September 27, but also aimed to meet the cultural needs of international visitors to the city. **World Tourism Year 2024: Emphasizing “Tourism and Peace”** The Vietnamese Soul art performance captivated both local and international audiences with its beautiful display of traditional culture. Photo: Jenna Duong Cao Thi Ngoc Lan, Vice President of the Vietnam Tourism Association, shared that the art program’s theme, “Tourism and Peace,” promotes peace and understanding between nations and cultures. This aligns with the United Nations World Tourism Organization’s (UNWTO) mission of supporting reconciliation efforts worldwide. Lan emphasized the significance of t...